Guide

Data monetization for small and mid-size businesses

Most data-monetization advice is written for enterprises. Here's the option that actually fits a 30-to-500-person company.

Updated October 13, 20263 min readSources linked

The old way vs. the new way

Traditional data monetizationAI data licensing
What you sellCustomer or market data, insights productsHow your business operates: SOPs, workflows, records
Who buysMarketers, investors, data brokersAI labs and AI data companies
EffortBuild a data productLicense what you already have
Privacy exposureOften high (customer data)Lower when focused on process data

Who it fits

Published criteria for enterprise programs: 30+ employees, established documentation, English-language docs, US first. The HVAC deal reported by The Information shows trades and local service businesses qualify too (The Information).

What it pays

Published tiers start at $100K and go past $1M. See what your data is worth.

Getting started

  1. Take the 60-second estimate
  2. Inventory your systems with our prep checklist
  3. Apply and schedule a discovery call

Frequently asked questions

How can a small business monetize its data?

One new option is licensing operational data such as SOPs, CRM and ticket history to AI companies. Programs publish payouts from $100K for companies with 30+ employees.

Do I need to sell customer data to monetize data?

No. AI buyers mostly want records of how work gets done, and personal data is removed or excluded.

See what your company's data is worth

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